A small 8 panel folding brochure from 1948 with information about what to do and see on the Côte d’Azur.
Another beautiful little folding brochure I found at the Vanves Flea Market in Paris. Published in 1948, it’s basically just a short advertisement for the Côte d’Azur. Printed by the SNCF (the French National Railway) it features some wonderful watercolor artwork and sepia tinted photographs.
When you open up the first panel of the brochure you find a short introduction to the area and a list of “Villes d’Art,” villages known especially for their monuments, heritage and must-see sites.
A full 4 page panel comprises the next section with a detailed map of the area, icons showing churches, abbeys, Roman ruins, castles and other curiosities. Information about “autocar” trips provided by the S.N.C.F. throughout the area is also included.
The back cover provides some more information about the S.N.C.F. and why you should choose one of their services. Group and family discounts which are available to travelers are also highlighted.
[click on any image to see sample pages]